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About

Built for the daily creator.

We built the production workflow we always wanted — one that runs without us.

19
Steps
1
Approval tap
0
Manual steps
Reels per month
Philosophy

How we think.

Three principles that drive every product decision.

Autonomy first

Every decision Sphot makes is one you never have to. The pipeline doesn't ask for permission — it ships.

Brand fidelity

Your voice, your colors, your fonts — locked into every frame. The AI doesn't drift. It doesn't improvise.

Data-driven output

Every reel teaches the next. Performance signals feed back into future productions automatically.

Origin

Why we built this.

“We were spending 4 hours per Reel. Scripting, cutting, exporting, scheduling — every day, for every account. It wasn't sustainable. So we built a pipeline that does all of it. Now we approve one tap and it's live.”

Rahul S.
Founder, Sphot · Bengaluru, India
Built this because I needed it.
Values

What we stand for.

Creator-first

Every feature ships to solve a real problem that real creators face. Not growth hacks. Not dashboards for dashboards' sake.

Transparent automation

You can see every step of the process, every decision the AI made. Autonomy doesn't mean a black box.

Speed without shortcuts

19 steps run in minutes, not hours — but none of them are skipped. Quality and speed aren't a trade-off.

Your content, your control

Auto-approve is opt-in. Every reel passes through an approval step by default. You're always in control.

Stack

What powers the process.

After Effects
Frame-accurate motion graphics and compositing on every reel — no approximations.
Gemini AI
Multimodal vision understands footage context. Drives script, caption, and hook generation.
ffmpeg
Pre/post-processing, subtitle burn-in, and fast segment extraction at scale.
Instagram API
Official Graph API — content publishing, insights, and scheduling. No scraping.
Google Drive
Source footage ingested directly from Drive — no manual uploads or re-encoding.
Press

Media and partnerships.

Media inquiries

Interviews, feature stories, or product coverage — reach out directly.

press@sphot.one
Brand assets

Logo, wordmark, color tokens, and product screenshots in the brand kit.

Request brand kit
Quick stats
  • Founded 2024, Bengaluru India
  • 19-step autonomous process
  • Minutes, not hours
  • Instagram, Drive, AE integrations
Built on top of
Instagram API
Google Drive
After Effects
ffmpeg
Gemini AI